Tea is not an ordinary product. In order to fully enhance its potential, one should go beyond the collective imagination, beyond the teabags, beyond the idea that Tea is just a drink. Its leaves are a wellness elixir; its infusion, a harmonious nectar of unique and surprising tastes. A refined and exclusive pleasure, as well as the witness of a wide culture, that for centuries has preserved a extraordinary knowledge, radiated beauty and spread serenity.
Chora is aimed at those who want to learn about Tea, in order to go beyond
and develop a successful business.